EFEKTIVITAS “MBA MAYA” DALAM PENINGKATAN KESEJAHTERAAN NASABAH USAHAULTRA MIKRO SURABAYA

Abstrak

Small businesses in Indonesia continue to be dominated by micro entrepreneurs, on the other
hand, ultra micro entrepreneurs have difficulty accessing financing from banks, which may be influenced
by various factors. PT. Permodalan Nasional Madani provides open and broad access for ultra micro
entrepreneurs with the Mekaar financing program. In addition, strengthening customer business
development through the "Mba Maya" program is expected to contribute well to customer business
development. Along with business development, it is expected that customers can enjoy increased welfare
for households. Through the "Mba Maya" Program, customers are equipped with savings account
ownership, easy access to legality and opportunities to increase business capital. Further training is
needed so that customers as ultra micro business actors can continue to develop their businesses and
improve family welfare.